Star Candidate – Sales Director – Patricia

Role: Sales Director / Commercial Director

Preferred work pattern: Up to 3 days a week

Locations: London/South East/ remotely

Salary: £120,000 or £800 day rate

Availability: Immediate

To interview Patricia click here


Patricia helps companies grow – honing in on the financials and where the money is really coming from, working on all aspects of sales/business development/client retention/revenue growth.  She also has a strong focus on people and culture so that businesses attract and retain the right talent.  As an Executive Coach she works with Founders, CEOs and Directors on identifying and achieving their business goals. Her extensive experience is both as an employee and as a self employed consultant. Over a 12 year period at the Instant Group she helped the business grow, scale and exit.  Patricia believes sales must be at the heart of any organisation as it touches all departments and mapping customer journeys is key to ensure the sales function is maximised. Working across all sectors her experience has shown that the client knows their sector best and the competitor who is potentially galloping around the corner isn’t even in their sector.

She asks refreshing, simple and often unusual questions that get people really thinking and debating.  Patricia is driven, resilient, can think laterally and is as comfortable cold calling as presenting on a stage or being part of a Board.  Patricia has her own podcast which you can listen to here:

Key Skills: